Press Release #44 (1/12/10)
JANUARY 2010 IS A GREAT TIME TO SNUGGLE UP WITH MOVIES ON DEMAND;
THE WEATHER IS COLD, BUT THE MOVIES ARE HOT
Award Nominees, Surprise Hits, Critics Darlings and More..
New York, Jan, 12 - As the depths of winter sets in and awards season beckons, January 2010 is the perfect time to cozy up to the hearth (or the HD set) and explore the world of cable television's Movies on Demand (MOD) without ever leaving the house. According to MOD distributor iN DEMAND, the January MOD schedule presents a dizzying selection of first-run movies premiering on demand including 2010 Golden Globe® nominees, critical hits, sleepers and surprise hits, and films that lit up the social media's buzz machine.
Now playing or soon-to-premiere titles include "Inglourious Basterds," "G-force," "District 9," "Paranormal Activity," "Public Enemies," "The Final Destination," "The Hurt Locker," "Surrogates," "Fame," "Gamer" and many more. They are all are available effortlessly, with just the click of a remote, eliminating any need for pre-planning. Many of the month's new films are available on cable same day as their DVD release.
Accessing these films via MOD on cable is the ultimate in convenience and immediate gratification. They can be viewed at a moment's notice via cable remote, with full DVD functionality and availability in both Standard and High Definition.
There is something for every member of the family as every genre is represented in January. Below are some of the titles premiering in January, listed in order of their premiere date on MOD. Titles premiering the same day as DVDs are noted as "D&D" below:
JANUARY 2010 MOVIES ON DEMAND:
(Dates are subject to change, please check www.indemand.com for confirmation.)
1. "The Final Destination" - Premieres Jan. 5 (D&D), R
2. "Adam" - Premieres Jan 5, (D&D), PG-13
3. "Public Enemies" - Premieres Jan. 6, R
4. "The Hurt Locker" - Premieres Jan 12, (D&D), R
5. "Fame" - Premieres Jan 12, (D&D), PG
6. "Post Grad" - Premieres Jan 12, (D&D), PG-13
7. "Inglourious Basterds" - Premieres Jan 13, R
8. "G-Force" - Premieres Jan 14, PG
9. "District 9" - Premieres Jan. 19, R
10. "Whiteout" - Premieres Jan. 19 (D&D), R
11."The Invention of Lying" - Premieres Jan. 19 (D&D), PG-13
12. "Gamer" - Premieres Jan. 19 (D&D), R
13. "Extract" - Premieres Jan. 21, R
14."Surrogates" - Premieres Jan. 26 (D&D), PG-13
15. "Whip It!" - Premieres Jan. 26 (D&D), PG-13
16. "I Hope They Serve Beer in Hell" - Premieres Jan. 26 (D&D), PG-13
17. "Paranormal Activity" - Premieres Jan. 27, R
With its ease-of-use and broad availability, Video On Demand (VOD) in general is on a steep growth curve. According to Rentrak, in the first six months of 2009 there were more than 3.35 billion U.S. On Demand transactions* on cable and other platforms in the U.S., including free, subscription and transactional offerings. That compares to 3.8 billion VOD transactions in all of 2008 (Rentrak).
Leichtman Research Group projects that 44.8 million cable and telco video households will have access to Video On Demand at year-end 2009, up from 40.2 million at year-end 2008 (source: LRG's On-Demand TV 2009: A nationwide study of VOD and DVRs).
With Movies On Demand through digital cable, viewers can order, pause, forward and rewind. Most major theatrical movies on the MOD platform are also in HD. Viewers can find complete listings by going to www.indemand.com/movies, their on-screen guides or their cable system websites.
About iN DEMAND L.L.C
iN DEMAND L.L.C. is the pioneer and world leader in providing exciting entertainment delivered through television's most innovative technologies. iN DEMAND creates and delivers programming through Pay-Per-View (PPV) and Video-On-Demand (VOD) as well as on digital platforms. PPV programming includes movies, mega boxing and mixed martial arts events and the digital out-of-market subscription sports packages for MLB, the NBA, the NHL and MLS. The company also offers a range of VOD products including first-run movies and serves as the exclusive TV home of Howard Stern, via its Howard TV On Demand offering. Content is delivered in both SD and HD. iN DEMAND's owners are Comcast iN DEMAND Holdings, Inc., Cox Communications Holdings, Inc., and Time Warner Entertainment - Advance/Newhouse Partnership. Further information about the company can be found at www.indemand.com.
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*Source: Rentrak 2009. Includes both views and orders as reported by individual cable operators.
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